Michael Johnson, Creative Director @ The Ritualist
In Michael's own words
OKAY let’s be real – this product packaging is disgusting. Not the bright lovely colours and the way the rest of the range looks – just the filthy filthy orange used on the Nourishing Mask. Why do I care so much? If it is hideous just don’t stock it, I hear you cry? Wrong!
We are all about quality over gimmicks, substance over superficial, I could go on but I’m out of another example.
So it is hilarious that Amika Nourishing Mask has become my-favourite-of-all-time-like-i’m-not-kidding-really-best-ever-moisturising-treatment (yes, for dehydrated hair this is the best thing we have, in all pricing brackets, in my view). All this when I can even barely stand to look at it for extended periods without turning away.
My advice to you? Buy ten of these in case there is a nuclear war (read: if Donosaurus T Rump wins the US election) and hide them in your bathroom cupboards when guests come over. Trust me, once you give your thirsty locks a drink from this baby they/you get hooked….and fast.
Now less rant/unnecessary storytelling, click READ MORE for more/actual info about the product that you need to know….
The secret to Amika Nourishing Mask is ultra-hip beauty superfood of the moment: Sea Buckthorn Berry, which comes from Siberia (you can’t even make this story up) and is 40% concentrated Omega 7. Omega 7s are actually trans-fats, that when applied to the hair, repel harsh oxidants and environmental damage while preventing moisture loss better than omega 3, 6 or 9. Better still, Sea Buckthorn Berry is loaded with Vitamin C so not only is nourishing mask a fantastic addition to your hair ritual, the vitamin C does wonders for your scalp as well.
amika Obliphica Nourishing Maskis a deeply conditioning and restorative treatment for damaged and dry hair. The molecules in the formula penetrate the surface of the hair to get to the cortex (the bit that counts in the middle), sealing split ends, improving shine, elasticity and nourishment.
The secret to amika is Sea Buckthorn Berry, which is 40% Omega 7 (yes that is a thing) and contains the power to resurface and rejuvenate even the most tired and abused manes! Give your hair a treatment once a week with this miracle cure and watch as it helps your hair to grow longer, without all that breaking and splitting! If you love Amika Shampoo and Conditioner, then this is absolutely a must have for you! Also try the Amika Dry Shampoo and find out more at the Love Amika Website
Why buy discount Amika Hair Products from us?
Because we guarantee genuine stock that is not a million years old like certain retailers that shall remain nameless!
Watch how to use the Amika Hair Care Nourishing Mask 250ml in this video from Amika NYC: